Machinists union President Tom Buffenbarger: "Give me a break! I've got news for all the latte-drinking, Prius- driving, Birkenstock-wearing, trust fund babies crowding in to hear him speak! This guy won't last a round against the Republican attack machine. He's a poet, not a fighter."
Remember this?
If you're unclear of the method here, just go check in with John McCain. It's the basis of his political career.